This trip to Raleigh to meet with my hopefully new client was a good one. We presented our proposal to board members and it went off without a hitch. We were all a little nervous that the projector wouldn’t work, that the computers might glitch up… Just about anything could happen.
We arrived at the restaurant where we would later show of our presentation, set up the computers, screen and projector and just sat tight for a bit, going over the presentation one last time and making a few last minute changes.
The members arrived around 7:00 and I was pleased to meet them. Most all of them were very familiar with my mother who has worked for them for about seven years. She has since retired and it has kind of been up to me to take her place.
Big shoes to fill for sure. It makes me the third generation in our family to work for this client and for the first time in over 15 years we have competition.
Our proposal detailed how we would take the client from print and television advertising and into the digital revolution utilizing sits and services like GoogleAds, Facebook, YouTube, WordPress Blogs and several other options including Twitter and Woopra.
This was almost all foreign to the board. While a couple of board members have their own websites, most stopped at having an email address, which they may or may not know how to work.
Explaining each of the aspects of the proposal, even something with the name Really Simple Syndication (RSS) was anything but simple.
In the end I think they really dug the ideas we presented, mixing the usual print and television advertising with new media advertising. Only time will tell. It could be as soon as July 15 that we know where their votes are headed but as late as August.
Wish me luck!