Facebook is doing its best to blow the minds of developers and users today at their F8 conference. Of course, over the last few days, all they have really accomplished was upsetting their user base with dramatic and seemingly unnecessary changes to the Facebook user experience.
Today they unleashed the future of a Facebook profile. It looks slick, fun, interesting and very narcissistic. The new Facebook is the old Myspace.
Next is a screen capture of what an entire profile will look like. Curious to see how this affects people with lower quality Internet access, the amount of content on these new profiles is tremendous. If you were to print this out at full resolution, it would be 12 inches by 40 inches. As just a JPEG image, with no other rich content, you’re looking at 500-750 KB of data. Sure hope you’re not stuck on 3G, crappy DSL or dial-up.
I won’t deny that it looks awesome and will allow so many other companies to profit and explode through Facebook. As a marketer, I see this and go, “Crap! This is the data-mining Holy Grail.” Do you have any idea how much more information advertisers and marketers like myself will be able to scrape to find conversions? This is brilliant, this is awesome.
This is bad for consumers. Think Wall-E. We get to live in this beautiful space ship, lounge around and enjoy a life of fun and entertainment. Only thing we give up is freedom. No big.
Oh well, I’d rather know what you think. Share your thoughts in the comments!
- Facebook users: Get ready for more changes
- Facebook Users Infuriated
- Live From Facebook’s 2011 F8 Conference
- Facebook To Let Users Post Status Updates To Twitter
- Facebook home pages changing once again
- Facebook: Listen to music and it will be published to your stream
- Facebook f8: Get Ready for Massive Changes to Profiles, Pages
Oh, and for what it’s worth, here’s the new Myspace launching super soon. They too are pushing integrated video and music into profile with shared listening and playlists. Music has always been what made Myspace different. We’ll see if indie bands can make Facebook their new
Myspace Pure Volume.
And some food for thought. A comparision of New Facebook to Myspace. It really goes to show how much smarter the Facebook layout is not just based on looks for the user but how much easier it is to navigate. Notice there are no advertisements in the Facebook profile they demoed today.
That’s really interesting to me. Myspace currently puts two ads on my profile. Facebook doesn’t seem to need to since they are so tightly integrating major companies that might ordinarily advertise as features. No longer is it a Netflix ad, it is a Netflix app, and we thank them for it.
As far as usability, Facebook is killing Myspace, even the new, soon to be released Myspace. So take that into consideration when thinking about these changes and what it means for each of these companies. One will, presumably, continue to sail upwards while the other…